Unqork’s Typographic Standards

Typography Matters

Unlock the secrets to using Unqork’s typography to its fullest potential, with detailed guidelines on font selection, sizing, spacing, and alignment to ensure a cohesive and professional brand presentation in all communications.

Our Typefaces

Display Type

Typography is a core building block of any effective visual system. Our display typeface for print and web is Basis Grotesque.

Basis Grotesque is a proprietary font used within our marketing materials and the Unqork platform.

In instances when Basis Grotesque is not available (such as within Google Apps or when third parties may be designing), Inter should be used as our display font.

Purchase Basis Grotesque

Body Type

For body copy, we use Inter – an open source font available through Google Fonts.

Download Inter

Type Styling

Headers

All headers are set in Basis Grotesque, with the default color on a white background being Gray 600. Unless set in uppercase, all headers should be set in sentence case.

Buttons

Buttons are styled as a solid round rectangle, with type set in Basis Grotesque. The hover state is one shade darker than the default color chosen (Teal 300 buttons will show Teal 400 on hover).